A “verification photo” is a low-tech — but effective — anti-fraud measure used by Swappa to keep the marketplace safe. A verification photo contains the item being sold along with a unique code provided by Swappa. This photo provides proof that the seller actually has the item being sold.
What is a verification photo
Each verification photo should meet the following criteria:
- It should display the entire item with the screen on (if applicable)
- The listing code should be displayed next to the item, written on a piece of paper (not digitally added to the photo)
- The listing code should not obstruct a clear view of the device
- IMEI information should not be displayed in the verification photo
The unique code is the “listing code” generated by Swappa after you create a listing. So yes, you will need to create a listing first before snapping your verification photo. Note how each photo shows the device with the screen on, and the listing code is clearly displayed.
By showing the item next to the unique listing code, it proves you (the seller) has the device in your possession. This prevents scammers from creating listings for high-dollar devices they do not actually own. It also keeps sellers from using stock photos or photos taken from someone else’s listing.
Here are a few example verification photos:
Verification photos for NEW items
What about new items that are sealed in boxes? For new items:
- The verification photo should display the sealed box next to the listing code
- An additional photo showing the intact seal on the box is required (if the item is sealed from the factory)
- For new products that are not factory sealed, such as the Nintendo Switch (OLED), a photo showing the box’s contents is required, and the product should not be powered on, or even removed from the box
Here is an example verification photo for a device being listed in “New” condition:
Here is an example verification photo for a device being listed in “New” condition (that doesn’t include a seal from the factory):
How to take a great verification photo
Remember that verification photos are important and serve several purposes. The first, and main purpose, is to show you have the device that you are listing for sale. The other reasons are to show off the device to prospective buyers and to help staff verify the condition of the device. When you take your verification photos, use these tips to take a great photo.
- Make sure the device is fully visible and in good focus
- Make sure to show the device from multiple angles
- Make sure to take your photos in good lighting
- Make sure the listing code is clearly written, and easily readable
These are just a few tips that will help your listing get quick approval, which in turn, may help it sell faster. Verification photos are one extra step we require that most other marketplaces don’t, all in the name of safety. Once you’re ready to sell your device, hit the button below to sell it on Swappa.
