{"id":7974,"date":"2019-12-30T07:52:38","date_gmt":"2019-12-30T13:52:38","guid":{"rendered":"https:\/\/swappa.com\/blog\/?p=7974"},"modified":"2020-01-20T10:34:45","modified_gmt":"2020-01-20T16:34:45","slug":"swappa-is-hiring-seo-specialist-search-analyst","status":"publish","type":"post","link":"https:\/\/swappa.com\/blog\/swappa-is-hiring-seo-specialist-search-analyst\/","title":{"rendered":"Swappa is hiring: SEO Specialist \/ Search Analyst"},"content":{"rendered":"<p><strong>This role has been filled. Thank you!<\/strong><\/p>\n<hr \/>\n<h1>SEO Specialist \/ Search Analyst<\/h1>\n<p><a href=\"https:\/\/swappa.com\"><span style=\"font-weight: 400;\">Swappa<\/span><\/a><span style=\"font-weight: 400;\"> is a user-to-user marketplace for consumer technology, including smartphones, laptops, video games, and smart home tech. Since our launch in 2010 we\u2019ve helped millions of buyers and sellers get the best value. In 2020 we\u2019ll help our users drive over $100M worth of commerce.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Swappa\u2019s <strong>SEO Specialist \/ Search Analyst<\/strong><\/span><b>\u00a0<\/b><span style=\"font-weight: 400;\">will guide our search optimization (SEO) efforts and broader search strategy. The primary goal will be to drive more commerce by capturing search traffic that converts. Building on Swappa\u2019s existing strengths and helping us develop new tactics will be an essential part of this role.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The vast majority of Swappa\u2019s traffic is driven by organic search; this role has great opportunity to help Swappa grow. This marketing position will work closely with Swappa\u2019s management team and broader organization, including business development and technology teams. <\/span><b>Swappa is looking for a data-driven SEO strategist who will help us drive more commerce via search.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a full-time, remote, work-from-almost-anywhere role. Swappa is a distributed team spread out all over the world. Experience working a remote team is a huge plus.<\/span><\/p>\n<p><b>Responsibilities:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Analyze and identify keyword opportunities, prioritize executable tasks<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Audit site to identify strengths, weaknesses, and overlooked opportunities<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Work with content team to guide strategy and optimize content<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Work with social team to formulate posts that align marketing goals with search priorities<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Work with development team to optimize technical SEO and on-site schema data<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Monitor and analyze competitor search strategies, including SEO and SEM efforts<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Track and report progress using Google Analytics, Search Console, SEMrush and other analysis tools<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Regularly report on progress and challenges related to objectives<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Though we\u2019ve been around a while, are bootstrapped and profitable, Swappa still operates a lot like a startup. Everyone on our team wears many hats and does whatever it takes to get the job done. Egos are left at the door and the phrase \u201cthat\u2019s not my job\u201d never flies here.<\/span><\/p>\n<p><b>Expectations:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You have demonstrable experience managing search optimization for an eCommerce site and\/or consumer brand<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You are results and numbers driven when it comes to evaluating successes and failures<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You like to execute, test and iterate and are not just about \u201cbig ideas\u201d and \u201cstrategy\u201d<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You are comfortable working with Google Analytics, Search Console, SEMrush and other data analysis tools<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You are adaptable and thrive with change<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You value iterative progress and small wins that accumulate into big successes<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You must be motivated, responsible and autonomous to be successful at Swappa. If you\u2019re looking to be dropped into structured corporate machinery with year-long plans and big, predefined budgets, this is not the job for you. On the other hand, if you like the idea of working remotely for a small company with big aspirations this may be a great opportunity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Swappa is building a marketing team to help us grow faster. Let us know if you think you can help.<\/span><\/p>\n<p style=\"text-align: center;\" class=\"well\"><a class=\"btn btn-success btn-lg disabled\" href=\"https:\/\/swappa.wufoo.com\/forms\/swappa-search-specialist\/\"><span class=\"fa fa-check\"><\/span> APPLY NOW<\/a><\/p>\n<p><del><span style=\"font-weight: 400;\">APPLY HERE: <\/span><span style=\"font-weight: 400;\">https:\/\/swappa.wufoo.com\/forms\/swappa-search-specialist\/<\/span><\/del><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This role has been filled. Thank you! SEO Specialist \/ Search Analyst Swappa is a user-to-user marketplace for consumer technology, including smartphones, laptops, video games, and smart home tech. Since our launch in 2010 we\u2019ve helped millions of buyers and sellers get the best value. In 2020 we\u2019ll help our users drive over $100M worth [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4051,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[162,36],"tags":[85],"products":[],"class_list":["post-7974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hiring","category-swappa-2","tag-hiring"],"_links":{"self":[{"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/posts\/7974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/comments?post=7974"}],"version-history":[{"count":3,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/posts\/7974\/revisions"}],"predecessor-version":[{"id":8699,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/posts\/7974\/revisions\/8699"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/media\/4051"}],"wp:attachment":[{"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/media?parent=7974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/categories?post=7974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/tags?post=7974"},{"taxonomy":"products","embeddable":true,"href":"https:\/\/swappa.com\/blog\/wp-json\/wp\/v2\/products?post=7974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}